Google Analytics

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After 24 hours of training, 720 miles and a combined four burger fatalities, our data team successfully passed LunaMetrics training for Google Analytics 101, 201 and 301! Why? So YOU don’t have to.

What is Google Analytics?

To put it simply, Google Analytics tracks and reports your website data. Everything from really hi-level reports (demographics, age, which pages are being visited the most) to extremely focused ones (behavior flow charts, traffic sources, conversions, etc.). The challenge? It can seem very overwhelming.

Why is Google Analytics important?

Google Analytics serves up a massive portion of information about your website which can, in turn, help your marketing and advertising strategies. The catch? It’s a bit of a data puke* if you don’t know how to properly analyze all of the information that’s being thrown at you.

*Data puke: Web reporting without analysis 

How can I set up my Google Analytics and who can track it?

We’re so glad you asked. We can! We’re happy to report that we graduated from our three, eight-hour long LunaMetrics classes (we’ll gladly parade around with our certificates) which covered everything from the basics to how to properly link your AdWords account with Google Analytics and Ecommerce tracking code.

Starting from square one? We can do that too!

Our question for you is…

When do we get started?

Contact TAG today so we can get you on your way to tracking, analyzing and implementing solutions for your business.

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